GENCE_ARSLAN [CR_AD]

I was asked to create an internal annual award concept for the Pilsner Urquell markets and regions. The idea came from the classic coaster holders found in Czech pubs — the pedestal is made from laser-engraved hardwood, and the award itself is a separable, double-sided brass piece. The front face of the brass carries the traditional Pilsner Urquell logo, while the back face is engraved with the winning region.